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Artist: Treat

Title: The Pleasure Principle

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Category: AOR

Year: 1986

Label: Mercury/Universal (Sweden)

Catalog Number: 826 918-2

Personnel

Ken Siewertson bass
Robban Ernlund vocals
Lillen Liljegren guitar
Anders Wikstrom guitar, keyboards
Leif Sundin drums

Bonus track not on original release; found on the 2001 official reissue.

Tracks

1.	Rev it Up	3:51
2.	Waiting Game	4:13
3.	Love Stroke	3:45
4.	Eyes on Fire	4:04
5.	Take My Hand	5:00
6.	Fallen Angel	4:12
7.	Caught in the Line of Fire	4:09
8.	Strike Without a Warning	4:20
9.	Ride Me High	3:23
10.	Steal Your Heart Away	3:58
11.	Rev it Up live bonus track	4:16
Total Running Time:		45:11

If you see any errors or omissions in the CD information shown above, either in the musician credits or song listings (cover song credits, live tracks, etc.), please post them in the corrections section of the Heavy Harmonies forum/message board.

The music discographies on this site are works in progress. If you notice that a particular Treat CD release or compilation is missing from the list above, please submit that CD using the CD submission page. The ultimate goal is to make the discographies here at Heavy Harmonies as complete as possible. Even if it is an obscure greatest-hits or live compilation CD, we want to add it to the site. Please only submit official CD releases; no bootlegs or cassette-only or LP-only releases.

EPs and CD-singles from Treat are also welcome to be added, as long as they are at least 4 songs in length.

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Existing comments about this CD

From: Mika Wasserman	Date: September 22, 2001 at 5:09
This Swedish AOR group is great. Wonderful songs that can be played over and over again. Seen them live a couple of times and that brings me nice memorys from my youth.

From: Magnus	Date: November 1, 2001 at 17:48
What are you waiting for?Go and get it This is magic all the way..Don't forget to pick up the Dreamhunter cd on the way....It's as good as this....Don't miss it for your life...I'm sorry they never made it big...They lived in the shadow of Europe..

From: Alex	Date: January 19, 2002 at 6:15
Incredible songs of this powerful band. More AOR than 'Dreamhunter' album. Musically excellent...TREAT rocks!!!

From: Sandri	Date: March 9, 2002 at 6:45
A masterpiece!!!!!!!!!!!!!!!!!!!!!!!!!! Great rock songs like 'Strike Without A Warning', 'Rev It Up' or 'Fallen Angel'. Emotions mixed with passions. A perfect AOR album. A magic cd.

From: WidoMakr	Date: March 29, 2002 at 5:56
Holy mother of GOD! what an album...the single Fallen Angel is worth the price of the CD alone...these guys simply are great..powerful guitars...great vocals by Robban...great album...get it at almost any costs...Quote the WidoMakr....never more

From: Paolo	Date: June 17, 2002 at 17:20
Treat is the best Scandinavian rock band of all time! A singer with a wonderful voice, heavenly melodies and catchy choruses. You like Europe? Well, Treat are BETTER!!

From: d.a.n 69	Date: June 18, 2002 at 23:22
treat haaaaa very very very good band'i like the song get you on the run on the album [scrath and bites] similar at kane roberts first records second song triple x...treat is very emmotionel band harmonies.good riff.good vocal.very good band.like 220 volt europe [masterpiece]

From: BERNHART KASSER	Date: July 26, 2002 at 23:50
OUR NATIONAL PRIDE: TREAT, EUROPE AND 220 VOLT WELCOME TO THE VALHALIA!

From: fanatic b	Date: October 28, 2002 at 0:02
do you like this genre? try talisman first album higly recommended!!!!

From: Richard	Date: January 3, 2003 at 18:01
What can i say about TREAT..Magnificent music..Europe,well they are good but compared to TREAT...Hmm! A reunion would be a dream come true..TREAT RULES!

Heavy Harmonies Owner
From: Dan	Date: January 26, 2003 at 22:53
Good music,good songs,good musicians but the worst singer in the world.

From: koogles	Date: January 27, 2003 at 2:27
I didn't know Bob Dylan was the singer in Treat, Dan.

From: Rycheage	Date: February 22, 2003 at 20:44
Excellent 80's Hard rock CD. 'Caught In The Line of FIre' and 'Strike Without A Warning' are the standout smoking tracks. 'Take My Hand' is a top notch ballad. 9.0/10.

From: Teo_3	Date: March 14, 2003 at 10:29
And if you like Treat and Skagarack you should chech the cd that is pressed for the first time in cd from RAW SILK, one of the rarest lp's now on cd.The best AOR that came out of Greece now available on AOR Heaven.IT IS A MUST for fans of AOR!!!!!

From: Chris	Date: June 1, 2003 at 18:44
Remember the days when Scandi aor was the business? Well this album came out at that exact time, and this is superb. Quite possibly the finest album the band ever did. Songs like 'Waiting game', 'Caught in the line of fire' are instant classics. Great riffs, great playing, and great songs. Oh i miss this kind of stuff.

From: freddy de keyze	Date: June 4, 2003 at 14:49
Good record, but nothing more than that ! Certainly nothing special if you compare this and the whole scandi scene to the american/canadian AOR scene. In fact it's a combination of hardrock and AOR. I've heard hundreds of records better than this one. But there are thousands of records a lot worse than this one too !

From: musicfreak	Date: June 4, 2003 at 16:17
Oh dear... Mr 'Know-It-All' is at it again !

From: tomcat	Date: September 5, 2003 at 3:56
REV IT UP is the coolest party rock tune....chekk it out

From: RocknrolPoland	Date: December 26, 2003 at 13:15
GreAT cd!!!!!!!!!!

From:	Date: January 31, 2004 at 10:30
any band similar to them ?

From: bernardito	Date: February 8, 2004 at 23:26
maybe europe, far away!!!

From: mauricio

Date: April 20, 2004 at 22:05

hi-from COSTARICA.this is one of my favorites treat albums.because is very hard to find in costarica.treat proved that this band has capacity to rock. is one of the best scandinavian bands, with europe-220 volt.i love all tracks such as REV IT UP+FALLEN ANGEL.and i have the follow up DREAMHUNTER,and is very great like this.so my best treat line-up is ERNULD-WIKSTROM-LILJEGREN-SIEWERSON-BORGER. DONT MISS THIS ALBUM BUY-BUY-BUY-.THANK TO MY DEAR FRIEND VICTOR FOR BUYING ME THIS ALBUM.

From: Sean	Date: April 21, 2004 at 16:11
AOR at its best. Mix between Europe and bon jovi. Really great shit

From: TIM (2)	Date: May 27, 2004 at 4:52
Essential, and way better than all those U.S/Canadian releases mentioned above! 'Waiting Game' is my fave, but again hardly a filler in sight..

From: Geoff	Date: August 30, 2004 at 1:50
This really is an excellent disc. I prefer the two discs that followed, but as whole this is very consistent melodic hard rock. I really like all the tracks, especially 5-8. But when you look at each individual track, there really isn't anything bad to say about this one. Just solid melodic hard rock with no fillers.

From: Andrea/Italia	Date: September 30, 2004 at 0:49
This is the real killer melodic hard rock sound..trat rules..all the best

From: vigilante

Date: July 7, 2005 at 17:23

What can I say, this is a teriffic set of tunes! The production may be a bit lacking, but the the Treat guys really knew how to write songs with nice, infectious hooks. Anders Wikstrom really is a great songwriter. Pitty that he's not into hard rock anymore ... Anwyway, this album is probably a milestone in a history of AOR/hard rock! No filler here, girls and boys! The same can be said for 'Dreamhunter' and 'Organized Crime' IMO.

Heavy Harmonies Volunteer
From: Jez	Date: November 15, 2005 at 10:51
Another excellent Treat album with so many good tracks it's nearly criminal. Definately up there with the top Scandie albums of all time and apart from the aforementioned 'Dreamhunter', Treat's finest hour. One of those albums that gets put on repeat everytime I play it!!!Fabulous stuff.

From: SCANDI	Date: November 16, 2005 at 15:43
I like the cover a lot (one of my fave's ever) 'cos it has such a 'decent' way to represent them. It's hard to explain. It's just a feeling of course. Even 'royal'. Can't find the right adjective. Hovever, the songs I don't think as high as of 'Dreamhunter' 2, 5 & 1 resp. 11.

From: lubub	Date: February 6, 2006 at 5:36
Hello! What a great band. Search the tv live show from RTL mosh Live at Monsters of Rock - Schweinfurt 1988. If you know somthing about that show let a info on this side or lubub@gmx.net

From: Wacke Danzig	Date: July 15, 2006 at 8:18
Treatīs best....my favorite record of all time...Lillen & Anders are amazing guitarists!

From: Thunderstruck	Date: August 20, 2006 at 7:39
The best album ever made with great guitars, keys & vocals!

From: Pudelrockarn	Date: March 4, 2007 at 11:03
Aaah it can never be a better album than this! Pure magic.. 10 out of 10.

From: VICE	Date: October 14, 2007 at 14:08
Treat's #1 ... 100/100

From: metalhead4life

Date: December 30, 2007 at 14:50

This CD is awesome!! Filled with great songs and will satisfy any AOR/Glam Rock hunger. Plenty of catchy hooks, keys, good guitar, tasty melodic songs. The only negative thing I could say about this CD is it's a shame the singer Robert or Robban Ernlund was a little underdevoloped compared to the follow ups - Dreamhunter and especially Organized Crime. He's pretty good on this one but again, I think he's nto as developed and it could have been better. Still, this album is a must to own!! 88/100

From: BIG-TIME	Date: February 29, 2008 at 14:43
Music if FIRST CLASS, BUT THE SINGER (Robban Ernlund) SUUUUUUUUUCKS...Get rid of Ernlund and they would be even better and I could listern to them more. Best song's for me are "Rev It Up" "Eyes On Fire" and "Ride Me High"...KEEP ROCKIN ALL!!!

From: lalo r.o.c.k.	Date: May 10, 2008 at 15:25
Another great album from one of my favorites bands,Waiting game,Eyes on fire,are killer songs with melodic guitars and the voice(...),not bad for me,they have reunited,and we have missed all of them,beautiful ballad is Take my hand,Fallen angel great powerful tarck,this with the next 2 albums are real gems of the hard rock,AOR,buy it, you will not dissapointed ,9/10.

From: hair metal again	Date: September 20, 2009 at 6:08
excellent 2nd step from treat.very powerful,melodic,hard edged european hard rock with very good production.the vocals of robban are great,the guitars and keyboards outstanding,fantastic songs like "fallen angel","eyes on fire","caught without a warning".i think that europe until that time played average sweedish metal."the pleasure principle" is a must have for fans of melodic hard rock

From: rick kerch vzla

Date: February 2, 2011 at 21:52

This one and Dreamhunter are a must to have for every Treat fan out there ..for me,this release,is a bit more consistent but very alike to Dreamhunter in general lines..."Rev It Up" is one of the band's most appreciated songs,"Waiting Game" rules too,"Eyes On Fire" is,i think,the best song of the album and a personal fave ,"Fallen Angel" & "Caught In The Line Of Fire" both are catchy ones,"Steal Your Heart Away" is a solid song and the live version of "Rev It Up" ends the album nicely...'nuff said,get it!.91/100

From: 123charpenay	Date: February 7, 2013 at 12:03
if you forget track 5 (very average ballad)you have in your hands an excellent scandi a o r record.the 2001 reissue is recommanded cause the two bonus tracks are very great.the sound is absoluty perfect ,superb production (very clear and strong).all scandi a o r fans must have this super cd in their collection.

From: dany69

Date: July 25, 2013 at 11:51

just 1 word,!! Magical,!!! This band is powerful,,Perfect and so melodic,,first time that i hear Fallen Angel i drop a tear ,,i'm singer and make so much tribute and Shows sine 15 years,!! and i still don't know how this sweden band like Treat,,Europe,! 220 Volt find all this great melody,,WOW,,,Fantastic album from the start at the end,,and that is a message for all this stupid new kind of boring bands of today,,, That is Real Music,,,!!!!!!

From: Zandor	Date: November 2, 2013 at 6:45
I just can't stop listening to this album. I've got my Japanese original 1st pressing CD from eBay and I'm very happy. What an enjoyable album! It's hard to tell the one I like most from their first four.

From: titothetitan	Date: November 8, 2017 at 12:01
Not as rockier neither as good as the first. This one is more AOR driven - wich is Ok to me. But again, the poor production harmed the songs. I can't quite understand the hype on the comments above. For me, Coup de Grace and and GoG are light-years away better the their early records. Nevertheless, things gets better on side B.

From: titothetitan

Date: September 19, 2018 at 13:10

Another album the slowly grew-up on me and now I consider it an AOR classic. 'Rev it Up' is a great opener but it sounds so much better live (bonus track) than studio. 'Waiting Game' is ultra-catchy and one of their best songs. 'Take My Hand' a pleasant ballad. 'Fallen Angel' is also killer one. I'm looking for some live recordings of Treat. If you have something to trade: tito.the.titan@gmail.com

From: Axe Slinger	Date: February 2, 2023 at 8:34
Just got this on vinyl, as well as the other 80's albums, and it sounds HUGE! I don't know if it's simply because our ears are getting used to the compressed sound of digital but everything is massive. Excellent album too. 95 / 100

From: dany69	Date: February 5, 2023 at 22:56
Agree with Axe Slinger Vinyl is another Story,,,,,,,, All the sound is Balanced,,,,, Not FLAT like a CD,,,,,,,,

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